I have spent a few days mulling over publishing another book while still preparing for a 2013 full of events and activities that will fill my schedule and almost wear me down. I have spent some time writing some articles online and feel that it is time to share with some of my blogging audience this side of both myself and Life Path.
My latest article has been posted on Wizzley about MLK. It is one of those new ventures that I havebeen working on since I started freelancing online in 2011. Post comments online and share your sentiments.
See more articles that I have posted online:
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Posted in blogs, business, Christian, entrepreneurship, ministry, multimedia, networking, Uncategorized, tagged Christ, faithful, ministry, money, service on June 18, 2012|
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Do not overwork to be rich; Because of your own understanding, cease! – Proverbs 23:4 (NKJV)
The Word is clear. We can be blessed with riches at birth or through some hard work. Nevertheless, we should not work ourselves to the point of exhaustion for a few more dollars here and there. Imagine what would happen if we just did what we were required to do and nothing else. Imagine using your gifts and talents to the maximum capability for yourself and you family.
My profile on Shout Life reads like my other online professional profiles. As a poet, author and consultant, I am juggling my time, doing my best at balancing online content and updates. I use Lulu.com for my print-on-demand and e-books. Most of what I have written and published so far has been faith-based and inspirational poetry. Words from the Underground was my most secular works of poetry that was influenced by my work in street ministry in San Diego. Additionally, I have an online storefront for my accessories and gear at http://www.zazzle.com/lifepath08 . Join the network of support through Life Path Consulting Services. Subscribe to Prayer Pages our weekly newsletter.
I am working hard. There’s a pair of new books due out next month, both poetry with different themes. I am launching another aspect of the business consulting services component and expanding Life Path Publishing’s offerings beyond poetry and guidebooks. I am busy with work, but I refuse to overwork myself in any pursuit to become rich.
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2002 sales of books and products through all channels: just under $4.2 billion, up from $4 billion in 2000.
$2.4 billion sold through Christian retail outlets; $1.1 billion through general retail; and $725 million through direct-to-consumer ministry channels.
First 6 months of 2003: CBA member store sales were down 2%.
Books increased 8%, Bibles increased 2% but music and gifts decreased 9%.
–Christian Booksellers Association reported in Publishers Weekly, August 4, 2003
(Cited from http://parapublishing.com/sites/para/resources/statistics.cfm)
In addition to studying book-buying habits, the project also explored what types of material people read. The results showed that evangelical adults (86%) and evangelical teens (97%) were the groups most likely to read Christian literature. Other segments with deep penetration by Christian publications included teens and adults who attend a Christian church regularly (65% and 71%, respectively).
(Cited from http://www.barna.org/barna-update/article/5-barna-update/114-half-of-all-americans-read-christian-books-and-one-third-buy-them)
Look at the statistics. Christian literature, whether for study or otherwise, sells at enormous rates to a large following. That makes sense.
What would really make sense would be for you to get yourself busy writing something for the Christian literary market.
Think on it. Take some time and think it through. You can make a real impression with some simple strategies for breaking into the Christian information market.
Christian Article Sites
Write on your business, ministry or industry. Write about what you know and use your professional experience to help guide others with your lessons learned and best practices. Use sites like Bukisa or Gather to publish online articles.
Make some noise in the blogosphere by posting pointers or mini articles on a variety of topics. Look into WordPress and Blogger. Beyond this blog, I also post to Rev Bruce’s Blog on WordPress that contains more inspirational Christian postings.
If you have enough content on a particular subject matter, consider writing an e-book on it. Self-publish your own e-book and place it on an online storefront and your website as well as your blog. Make it available for download in multiple marketplaces. Use Lulu or CreateSpace. My e-book of inspirational poetry entitled Broken Pieces is available on iTunes through Lulu. Self-publishing allows you to publish and promote your material, then profit from it as well.
Merchandise Your Material
Use some of the top online merchandise sites to sell customized products related to your writing. These span from t-shirts to coffee mugs and iPad cases. If you are going to build it, you better brand it, too. Think about WWJD, Purpose Driven, and Jabez’s Prayer. These all swept through the Christian marketplace with loads of merchandise like keychains and Bible covers to follow behind the success of the books. Look into CafePress
to launch your own merchandising craze.
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If you have an idea that has not been put in print or published online, you may have the makings of a how-to article ripe for picking over by others. Build up an arsenal of articles on online article directories and sites like Triond and Bukisa.
- Use your communication skills to reach broader audiences.
- Use technology to assist you in reaching others.
- Make your works stand out from the crowd.
Write what you can. Write all that you can.
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You are in ministry. You might be the pastor or a ministry leader. You are responsible for the ministry’s or the church’s success. Well, we can say at least to some degree. We all know that Lord is the head of the church. You know what I mean.
I believe in utilizing a variety of sources to keep Life Path Ministries & Services afloat. Surely, I do not shun donations from supporters and friends, but I cannot rely solely on such support when hard times hit people all around America. I have to spread out and seek other forms of support, especially online.
Here’s a short list of what you can do to spread out online:
- Sell, Sell, and Sell Some More: One of my earliest online ventures was to add a merchandising storefront on Zazzle. I love it. One of my most successful items has been the I Love My Neighbor t-shirt. We used this for our Love Your Neighbor Campaign as part of Operation Reach Out. It’ll be back again this year. Maybe we’ll do tie dye. You can sell all sorts of goods. Got volunteers? Drive them (and direct them) to your storefront’s link via Facebook, Twitter and other online communities and communications, even your website.
- Start Publishing: It’s a gem. I love writing and I really love writing about ministry, especially writing about evangelism. I write and publish books on ministry, offering them to audiences online and in print. How? I use Lulu. Yep. I said: Lulu. On Lulu, I have a storefront for e-Books and print-on-demand books. Frustrated with some materials that only catered to churches that afford and only dream of affording various software and systems to manage everything from accounting to just plain membership, I wrote “When the Laborers are Few.” This free downloadable e-Book has been downloaded by people in all sorts of ministries. Missionaries, evangelists and prayer warriors, even a new pastor, have downloaded this e-Book and commented on how it opened their eyes to new ways to operating their church or their ministry. Start publishing and start sharing.
- Look at Other Models: Anyone who knows me in ministry will eventually hear me mention Life Church. I read about this church in Outreach Magazine a few years ago and got excited. They do multi-site church like I don’t know what. I love the whole concept. Their tech guys are constantly whipping out something new. You have to visit their site or YouVersion. How often do bloggers- who scramble and scrounge everywhere for subscribers- compliment and tell readers to go to someone else’s blog? Well, I say check out Life Church’s Swerve blog. You’ll get hooked and get hooked up, and I don’t get any glory for it. I just think that it will help you in extending your ministry online. It is worth a look.
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The pessimist sees difficulty in every opportunity.
The optimist sees the opportunity in every difficulty.
– Winston Churchill
Not long ago, the State of California and its legislators figured to get a few more dollars from business by taxing goods, products and any items sold on the Internet that had a connection to California. It didn’t hit me until I got an email from Amazon about my Amazon Associates account facing potential closure due to the fact that I live in the Golden State. I was just catching my breath again when I received another email that said that it was a done deal. The night before I had been an Amazon Associate with MP3 samples teasing reading on my blog and magazine images from Relevant and Outreach on the same hone page, linking my blog readers to an Amazon storefront- astore as they call them for their own viewing.
No more, though. That is over. If I have not gotten over that, imagine my Christian dismay when my other affiliate program Christian Book shot me a casual email that said it was cutting ties with its California-based affiliates. That just added to the barrage of additional junk that gets piled on in the midst of a budget crisis.
I was seeking out just how I planned to get some things done and fought with myself to see things clearly and optimistically. I had been kicked here and as I turned the other cheek I was gracefully given another swift kick right there, too. I was fed up as a freelancer who also gets a few coins here and there on my blogs and articles when people click on or through the affiliate ads for Amazon and Christian Book. Luckily, I hadn’t heard from Google AdSense acting irrationally, too.
I assessed my situation. Affiliate revenue did not even account for one-third of my total business revenue or a high percentage of my online income either. My mainstay is the purchase of articles, poems and fillers that I write as a freelancer online. I get a pretty good amount from Helium and Textbroker. I am starting to get some real traffic on HubPages, too.
What I am saying is that I don’t make a lot of fuss over what didn’t make a big difference in the bottom line or in any major category of life such as salvation, family and sanity. Amazon only dropped me as an affiliate or “associate.” I am still listed as an author on the site. I am stilled adding books and tweets on the site, too. In fact, my publishing site is still working with me as I struggle to complete another book of poetry and a few sets of materials on Bible study and devotion.
I just added a new video to my author profile on Amazon so go and check it out.
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