Archive for the ‘nonprofit’ Category


“You can either take action, or you can hang back and hope for a miracle. Miracles are great, but they are so unpredictable.”- Peter Drucker
The Essential Drucker: The Best of Sixty Years of Peter Drucker's Essential Writings on Management (Collins Business Essentials)

When it comes to raising funds, you are making an appeal for action.  In fact, your fund-raising efforts are to be action-oriented efforts.  You want to be sure to convey and communicate to others the opportunity to support your work as well as offer options in multiple ways to support the effort.  You want to give people action items when you make an appeal.  You should be able to point them to a list of actions that they can readily and easily take upon themselves in order to help you out.

Leading Every Day: 124 Actions for Effective Leadership
Leading Every Day

When you make your appeal, be sure to:

Make your appeals lead to some form of action.  Even if others don’t do anything but pass the information to others on their email list or in their Rolodex, you have derived some form of action from them.

Make Today Count: The Secret of Your Success Is Determined by Your Daily Agenda
Make Today Count

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Death by Meeting: A Leadership Fable...About Solving the Most Painful Problem in Business (J-B Lencioni Series)

“But the fact is, bad meetings are a reflection of bad leaders.”-Patrick Lencioni

I don’t care what type of organization hosts or holds what type of meetings.  If the organization does not have an agreed and adhered to structure to its meeting, things can go haywire in a hurry.  It can be the YMCA or PTA, people will drift when they are not directed to stick to the structure that is in place.  It can be a corporate annual meeting or a community-based organization’s monthly meeting, but there should be an agenda with some action items.

The agenda identifies what will be discussed and reported.  In particular, there are also those action items that will be voted on identified within the agenda.  Many organizations structure their meetings with public comment at the beginning of the meeting.  These are usually appeals or addresses to the board or the entire body.  These are heard out, usually with a time limit like two minutes.  They are not action items and do not require a comment or questioning from the board or the floor.  That’s where the discipline must come in with the determined structure.  Some people may know the rules, but something just prevents them from following them.

You may need a sergeant at arms or a parliamentarian. The title may vary, but the functions pretty much run along the same lines.  They keep things in order when the chairperson seems to allow some things to run afoul or astray.  You know some parent meetings for those Pop Warner and Pee Wee teams can get sort of heated.  There may need to be some beefed up measures for an organization to keep order, so review your structure, including roles and rules.

  • Roles: Who is supposed to do what? Chairperson… Parliamentarian… Secretary…
  • Rules: Robert’s Rules of Order? Or, do you use another format? Be sure that all in attendance know what it is.
  • Reporting: Written reports versus oral reports… time limits… published or unpublished…
  • Responses: Cut down the confusion and cut off people on the board responding to comments from the floor.  Address the outbursts as disorder, ask for them to stop and demonstrate some restraint, and then move on with the agenda.

Robert's Rules for Dummies

You maintain order by restricting board members from responding to outbursts from the floor.  If not, there will be a cacophony of chaos as people go back and forth with their various comments and responses to any and every single thing thrown out there.  In many environments like school board meetings and city council meetings, people can have an outburst if they want to, but they most probably will be escorted out into either the hallway or the parking lot by security or some other authority figure.  That’s realistic. 

Set it up for success.  If you have been in an organization where the inmates seem to be running the asylum, stop the bleeding and set some order in place.  Share some insights about board training and running public meetings.  Do you accept public funds? You know that redevelopment money or those block grants.  Those are public funds.  That means your meeting- uh-oh- is open to the public.  Learn how to deal with the public in a decent and disciplined manner.

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Give, and it shall be given unto you; good measure, pressed down, and shaken together, and running over, shall men give into your bosom. For with the same measure that ye mete withal it shall be measured to you againLuke 6:38 (KJV)

To get, you need to start by giving. Give and watch what you get back.
Do you want volunteers? Give a little of your time at your local chamber of commerce. Donate a few hours with your community foundation or local volunteer center. Once they get to know you and see your commitment to service, I bet they’d find a way to help you find more volunteers for your next community project than you’d be able to garner via Craig’s List.

Do you need supplies or gently-used items donated for your program? Give the research some time and attention. Put in the time searching the social sections and community news of your local papers. Go through the local business journals. Did a hometown company score that defense contract? They may be in line to unload some of their laptops or desktop computers. Get in touch with the community relations department. Did your local safety department get a grant from the CDC to do health outreach and awareness? Ensure that you are their contact person for expanding their reach into diverse urban populations.
Be an asset to others in order to garner what you need for your projects and programs.

“You make a living by what you get, but you make a life by what you give.”
Winston Churchill
Churchill: A Life

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Multimedia: Making it Work, Seventh Edition
The new information technology—Internet and e-mail—have practically eliminated the physical costs of communications.- Peter Drucker
The Essential Drucker: The Best of Sixty Years of Peter Drucker's Essential Writings on Management (Collins Business Essentials)
In this technological age, you have to consider going into virtual venues.  You have to see how to maximize the current technology to your advantage.  See how to establish yourself within online communities that can expand your territory.  You set yourself apart from the crowd by what you put out there.
Here are some considerations for enhancing your multimedia capacity:
Whether you are are seeking new clients for your brick and mortar business or seeking to expand your ministry’s presence, you need to see how to use technology to your advantage.  it can streamline your current communications in new ways.

Starting an Online Business For Dummies (For Dummies (Computer/Tech))

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http://rcm.amazon.com/e/cm?t=ministrioc-20&o=1&p=8&l=bpl&asins=1413313868&fc1=000000&IS2=1&lt1=_blank&m=amazon&lc1=0000FF&bc1=000000&bg1=FFFFFF&f=ifrI want to get my own nonprofit to do my own thing and not have to worry about taxes and licenses.

Managing the Nonprofit Organization
Nonprofits are not sole proprietorships.  You don’t own a nonprofit.  That’s a flawed perspective.  That’s a poor perception.

I hear it a lot as I try to help other individuals get started with their budding business ideas.  In essence, some people come to the table with misconstrued notions that don’t make much sense to anyone but the other person who passed on the bad information to them.  In many cases, people are operating off of what they have heard rather than what they have researched or experienced.

Nonprofits exist for numerous purposes.  In most cases, your average nonprofit is for “public benefit.” In layman’s terms, the entity is organized in order to accomplish some good for the benefit of the community as a whole.  No matter if its focus is on children, women, the poor, or some other group, the organization itself is established for the good of society as a whole.  Truly, the goal for starting a nonprofit organization should be the good that it can do for society, not the ability to get grants and write out your own exuberant salary for doing “part-time” work.

executive compensationNonprofits are under the radar.  In this information age, where you can Google in an instant and start a wiki on everything and anything, even nonprofit and faith-based scandals, you better have more than your ducks in a row.  Ethics come into play. The high road isn’t the hard road when you go at it the right way and into with the right mindset and heart.The Nonprofit Challenge: Integrating Ethics into the Purpose and Promise of Our Nation's Charities

Consider the following when you recruit for a nonprofit’s initial board members:
  • Attorney
  • Accountant/ Tax consultant
  • Nonprofit manager/ executive
  • Business professor
  • Law school professor
  • University/ college dean or administrator
  • Retired CEO/ COO
Freedom's Prophet: Bishop Richard Allen, the AME Church, and the Black Founding FathersI find an extraordinary example of bridging faith and societal good in Richard Allen through the Free African Society that predated the AME church.  Even though he served as an itinerant Methodist preacher, Allen established himself as a businessman and change agent in Philadelphia before becoming the leader of America’s primary African-American denomination.  He was a man of vision with integrity.  He worked cooperatively with others for the mutual benefit of his community and its people of African descent, especially former slaves.
Read Freedom’s Prophet by Richard Newman and discover more about how to balance societal change and public good with business practices and zealous religious works.

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“Find a need and fill it.”- A.G. Gaston
Black Titan: A.G. Gaston and the Making of a Black American Millionaire

Have you identified the needs of your target audience? That’s important.  You want to ensure that your target audience is getting its desired results through your product or service.  Identify what they need, and then identify how to meet those needs.  In doing so, you need to prioritize your work on addressing the needs.

Your programming should include matching your product or services with identified needs.  We call this “need-based programming.”  Such methods provide you with an approach to meeting the needs and measuring success based upon which needs were met at in what areas.

Measure needs met and use these as your results.  Make sure that your data collection matches with your desired results.  As you move forward, keep your focus on keeping up with the pulse of the audience you serve.  If you lose touch, then you can lose some profitability.  That’s not the direction that you want to move in. 

“At 103 years of age, A.G. &. Gaston leaves behind a thirst for success, a keen resourcefulness and an entrepreneurial split that will be deeply missed by those of us in the business world who either knew him personally or knew of his achievements.”- Earl G. Graves interviewed at the death of A.G. Gaston

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 All the believers were one in heart and mind. No one claimed that any of their possessions was their own, but they shared everything they had. – Acts 4:32 (NIV)

Running short on your street mission and shelter funding or praying that the bank doesn’t shut down your community youth center? There may be some simple solutions right at your fingertips and within your reach. You can get some contributions coming in to support the ministry that you have going on within the community.

Share What You Do

You have to tell what you do and make it known to every one you interact with on any given day. Become your biggest spokesperson. People will gladly help you when they know that what you do is almost part of your natural DNA.

Build on the Business Buzz

Truly, even with a recession like this one, you can create some unique “selling” opportunities. Identify some organizations or corporations who have found themselves in hot water lately. Imagine if you had gotten to BP right after the oil spill in the Gulf. What better way to make up for a mess than to change the public’s perception of you as a public servant, corporate leader, or a marketplace mover and shaker. Get with the Better Business Bureau or local chamber of commerce in your community to see who may be prime candidates in a position to give and get press. You may have to be prepared for a media event like a press conference or ribbon cutting for the new wing of beds donated in the name of who knows who, but the dog and pony show come with the territory. That’s the decision you need to make in analyzing who you approach for help.

Create Giving Opportunities

The ability to host gala events of $50-plate roasts and special events that sizzle with the pizzazz of all of the bells and whistles may not be something within the range of your budget or even scope at this point. Create a special event and add the things that will attract niche audiences. Attach a trendy theme to the event. Don’t rent that hotel ballroom. Go for the art gallery or the contemporary art museum, even the historical landmark site. Make the place special and off the beaten path. Use everything that sets your event apart to attract the “new” rich, i.e. techies, skaters, environmentalists, vegans, and others.

Hometown Heroes

Get your local hometown heroes to help out with your fund-raising efforts. Where is that high school phenom who went pro? Whatever became of that cute girl from around the way who went to the Olympics when they were in Atlanta? Wasn’t there a pop music artist who grew up near here? Make your hometown heroes advocates and spokespeople for your cause.

Attach to a movement that’s bigger than your ministry. Create your own opportunities. Develop a plan. Explore and exercise your options. There is a way that you can get more money flowing into your ministry so that you can do more work. It can be done.

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Relationships 101 (Maxwell, John C.)

“Just about everything you do, depends on teamwork.” – John C. Maxwell

You need to know your backyard businesses in order to expand your potential lists for sponsors and advertisers.  Have you ever walked into the cleaners around the corner? Have you ever introduced yourself to the store manager at the local grocery store? Do you know the manager at the local community bank by name? Better yet, do they know you? Or, do they even know that you exist? If not, you have a real problem.

Your problem is that you have not invested in “personal marketing.”  I am not talking about marketing yourself.  If you are the face of of your business, nonprofit or church, you need to create some personalized and face-to-face introductions.  You can do so with social networking likeFacebook, LinkedIn and Yelp along with other sites.  You may want to get in touch with people and check their Twitter page and start following them just to stay informed and keep interacting.

 For instance, a local pastor who writes books and Bible lessons needs to develop some kind of relationships with the local librarian and area bookstore owners and operators for carrying his books and hosting a reading and book-signing.  The Little League coach should at least see if the community’s pizzeria is will to offer a discount to the team’s families if they frequent the establishment every Saturday afternoon after their games.  The Christian businesswoman needs to know if there are other Christians in business in her area and how to connect with them.
Armed with newfound relationships, you need to maintain your relationships with potential business partners, vendors and others. Use email marketing such as Mail Chimp or Cosntant ContactStart posting in the blogosphere.  Set up a frequent gathering of those who work in your local area at your site or a community venue. You don’t have to host it by yourself.  Partner with your local Christian business network or chamber of commerce.  Get the word out to others with your tweets and status updates on social networks.

This is not a major “trade secret.” In fact, for many of us, it should be more obvious to us.  Let’s take advantage of what exists, even if we haven’t noticed it up until now.

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The Management Methods of Jesus: Ancient Wisdom for Modern Business

In your lives you must think and act like Christ Jesus.- Philippians 2:5 (NCV)

Think like Christ.

Act like Christ.

Become more and more like Christ.
Jesus held staff meetingsHe trained His followers. He offered on-the-job training, too.  He shared the importance of a retreatHe provided an example for His disciples. 
The Lord intends for us to be more than average corporate leaders and entrepreneurs.  He wants us to serve as Christian leaders in the modern-day marketplace.  His desire is for us to lead the way of change by living out our lives as changed beings, new creations in Christ Jesus.  God wants witnesses in the workplace.  God seeks to save souls that will lead to servant-leadership
Here are some titles that I suggest for the Christ-like CEO:

Commit your work to the Lord, and your plans will be established.Proverbs 16:3 (ESV)

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“I am aware that only God knows the total plan and that I am part of it.” – Laurie Beth Jones, Jesus CEO
Jesus, CEO: Using Ancient Wisdom for Visionary Leadership

I always like to say that it is only special because of the special effort that you put into it to put it on and pull it off.  So, with that being said, you have to put something special into it for others to get something special out of it.
  • Special Attention: Red carpets, paparazzi galore, and loads upon loads of glitter should be on the agenda for gala bashes.  Disposable cameras or digital prints with sizzling frames printed on the scene for guests.  Guest books are great, too! If it’s an arts fundraiser event, have your guests leave their handprints in “cement” (use clay) like the Hollywood walk of fame and scrawl their John Hancock to be displayed in this week’s society section.  Jazz it up as much as you can without going over budget.
  • Special Attractions:  Yes, it sounds corny, but the real deal is the real deal.  People will flock to the dunking booth if the principal is on that plank.  How about the youth minister or the senior pastor? Got talent? How about the librarian who dresses like Lady Gaga or the softball coach who plays a mean violin– or, is that a fiddle? Either way, get people to attend your event by what you have to offer.  Try to find local talent.  Get in touch with local promoters and producers, club owners and talent agencies.  You never know what treasure is buried in your own backyard until you start digging around.
  • Special Appearances: Is there a local celebrity who may grace your event? How about the mayor as the fry cook for your Friday night fish fry? Could you get that ex-football player to talk to dads in the community about the importance of fathers and male role models for young boys? What about that Negro League player? Is there a famous professor who won the Nobel Prize or Pulitzer at the local university or college? Check out who lives in your town or area, even those born there.  There are those who love to visit certain areas who may be inclined to show their faces at such an event if you can get close enough to their people who will call your people, and then you all can do lunch and see what works.

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